OMCA Marketplace Welcome Reception: An Oktoberfest Celebration
Kick off OMCA Marketplace 2026 with an unforgettable welcome reception at the iconic St. Jacobs Farmers’ Market. For one exciting evening from 7PM-9PM , this celebrated Waterloo Region attraction will be transformed into a lively Oktoberfest Festhalle filled with local flavour, music and entertainment.
Enjoy live music, an official keg tapping, German-inspired food and locally brewed beer while reconnecting with industry colleagues and meeting new Marketplace delegates. This energetic celebration offers an authentic taste of the Oktoberfest tradition for which Waterloo Region is famous.
Guests are encouraged to embrace the festivities by wearing Bavarian tracht, festive hats or other Oktoberfest-inspired attire.


OMCA Marketplace Networking Reception: Taste the Heritage of Waterloo Region
Experience the cultures, stories and flavours of Waterloo Region during a memorable OMCA Marketplace networking reception at the Ken Seiling Waterloo Region Museum from 7PM-9PM.
Guests will enjoy a culinary journey featuring hyper-locally sourced ingredients, regional producers and dishes inspired by Waterloo Region’s diverse heritage. Indigenous- and Mennonite-inspired bites will highlight two of the cultural influences that have helped shape the region’s identity.
Hosted within Waterloo Region’s largest community museum, this inviting evening will bring local food, cultural experiences and storytelling together in a relaxed setting. Connect with Marketplace delegates while discovering the people and traditions that make Waterloo Region a distinctive destination.
